The Voodoo / The Ex knife set, designed by Raffaele Iannello, appeared on the cover of the “Technology and Business” insert of the prestigious San Francisco Chronicle newspaper.

In the article by Ilana DeBare who told the entrepreneurial adventure of Angie Schmidt and her startup Smashing Katie, the famous set of knives was given wide prominence.

The article was also published in the digital version of the newspaper, from which it can still be read in its entirety today.